How to Attach Gen Z with your Mobile App

Parangat Technologies
3 min readSep 22, 2020

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The rapid advancement of technology provides mobile app development companies tremendous opportunities to attract and maintain a broad community of millennials and GenZ. Where Millennials are continually replaced by Gen Z, which makes it compulsory for the developers of the mobile app to create more applications that cater to the future. But the question is who is Gen-Z?

About Gen-Z

Gen Z is those who were born in the late 1990s when technology was already present in the world. These are the generations that could not exist without Online access. Where 55% of the individuals won’t go more than 5hours without it, and another 27% beyond 1. They have a very different interest in technology and habits from millennials. Gen Y prefers to be open, versatile, and honest in an application, while Gen Z prefers protection and privacy. And here the actual dilemma starts for developers, as because of the increasing number of Gen-Z, developers have to be more focused on the need for Gen-Z. So that developers can attach Gen-Z with their mobile app, and to do so developers have to know what Gen-Z wants.

What does Generation-Z want?

This is another peculiar activity of Generation Z. Born in a world where too much content consumption is the norm, young people with 25 years of age have an intrinsic inoculation against distracted news feeds. Gen Z has an average of 3.7 hours of 150 sessions per program during a month of their favorite applications. So it will be a plus point if you can get a user’s attention from Gen Z.

Generation Z has zero-tolerance for congested interfaces and long loading times apps. You’re going to lose them if your app is defective or even somewhat rough. Before creating apps, this generation needs to be taken into account, since mobile app futures rely on them.

What should your mobile app be like to attach Gen-Z with your mobile apps?

Interesting Mobile interactions- It is important to remember how users use your app rather than how they want it to be used. Gen Z knows the risks and disadvantages of being on the digital platform very well. So it’s very important to develop an app with integrated platforms that keeps data safe and things exciting, to maintain loyal users.

Social apps & in-app communications- It is simpler for Gen Z to use a good mobile app interface than for an older mouse and keyboard. Also, Gen Z has a different style of communication overall. For older users, Facebook is a subject for chatting, posting photos, updating friends on their jobs, brands, reading the latest stories, and much more. Whereas Gen-Z do not have any focal point. In a nutshell, they do everything with smartphones, since they grew up in the era. That’s the reason many app developers of Australia make sure they build in-app communications for any app they develop.

Speed is another factor to attach Gen-Z with mobile apps- This may be a surprise to you, but while Gen Y has 12 seconds of attention, Gen Z has an even shorter emphasis, i.e. approximately 8 seconds. That means they want it all immediately. Gen Z is much more impatient and can not wait until you load your applications. Therefore it is particularly important to build an app with perfect functionality and a rapid view and content sharing if you are creating an app for this Z generation.

Innovative mobile app design- Gen Z has high hopes when they opt to use any app. The tolerance of Gen Z is lower than of its predecessors. They prefer to pick and drag anything with their thumb while using the app. They hate waiting and going back to menus again and again. They love simplicity and speed, and they love to explore new features too, but it should be bug-free. At last, make sure you keep updated your app for a better user experience.

Final words

Gen Z are constant, innovative and quick; that is why the modern developer must create an app that considers Gen-Z.They offer immense opportunities, as daunting as they are. So if you have an impeccable idea and are looking for software developers in Sydney, Parangat Technologies is the best option as they understand the emerging generation group.

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Parangat Technologies
Parangat Technologies

Written by Parangat Technologies

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Parangat Technologies is a mobile app development Melbourne organization, Specialize in android application development. https://parangat.com.au/

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